Paradigm is an Agency Quality Marketing and Design Studio ~ Without the Agency Overhead

I’m Lee Roesner, owner of Paradigm Graphic Design & Web Development. I’ve been in business since 1996 and located in Northbrook, IL since 2000.

Always the artist and creative, I made my living in the music business, audio and video production, photography and printing, that grew as well into web design and development.

just before Paradigm, I worked in corporate America, where I grew and managed an in-plant design and print department for 10 years for Grace Dearborn in Lake Zurich, IL, at the time a division of W.R Grace. It grew to a department of four, were I eventually pulled in-house all sales and marketing creative for the U.S., as well as design and development of all technical training materials for a sales force of about 300. The company was sold in 1996 and it was time to do my own thing.

Can you do without the dog and pony show?

My style is relaxed and personal ~ and is a one-on-one professional service, as I take personal ownership of the projects I’m responsible for. If you can do without the dog and pony show, then you can save yourself some money and time by working with me, while getting even better results.

You can review my recommendations and reputation on

I can create and manage all your marketing and graphic communication needs, fast and efficiently. I can offer you far more for far less.

Thank you,
Lee Roesner


It doesn’t cost more to communicate better.